entrepreneur, Camille Wallace, stumbled upon her big idea one day while
perusing through high end wedding pictures on popular wedding blogs.
She took notice of an
extravagantly equisite wedding that featured loose rose petals packed
down a wedding aisle to create a petal path. The romance,
sophistication and richness the petals added were a culmination of all
the things she believed defined a fairy tale wedding, but had rarely
ever seen. Immediately, she began to investigate what it would take to
re-create such a glamorous effect and bring it to market.
the beginning product development stage real petals were considered,
was concern over the possible stains real petals would leave on a
white gown as well as the high cost associated with the sheer
petals needed to cover a standard aisle. Additionally,
knowing the tremendous appeal her idea would have for brides with
outdoor beach or rooftop wedding ceremonies that typically doubled as
same space for
cocktail hours, she had to figure out a way to
get the petals in place, keep them there against the wind and easily
clear it away for a quick and seemless transition process.
one to back down from a challenge, she set out to make a pre-petaled
asile runner that could be easily transported and unraveled. After
weeks of research and planning as her guide, the first petal carpet was
result was a gorgeous, hassle free and stain-resistant product hand
made of life like petals which created a breathtaking and grand
entrance sure to make the first steps into marriage unforgettable.
with the tremendous positive feedback about her petal aisle runner,
Happy was born, with Camille filling her first order in late 2008.
Petal Happy sells petal aisle runners, petal valley aisle runners,
gazebo petal carpets, petal carpet cutouts and patterned printed
runners to Brides seeking a spectacular entrance on one of the
biggest days of their lives.
Happy is also in the process of partnering with select upscale NY
venues and wedding and event planners to provide her petal carpets on a